We specialize in WordPress!

With more than 10 years experience designing and building custom WordPress sites, we are tech deep.  Our in-house software design engineering and web design talent lives and breathes the WordPress platform.

What does this mean for your business?

A platform that is scalable as your business grows, so you can expand from a simple online presence to a highly effective platform that is a cornerstone of your business, or a thriving eCommerce store. With over 50,000 free WordPress plugins and many more premium plugins, there is an abundance of tools to expand your website functionality, and to integrate with your marketing and social media. And because at its heart, WordPress is a content management system, it is easy to access and keep your content updated – fresh and relevant for your website visitors, and well ranked by search engines.

At Potion Web Studio we understand that as a business owner, you want to focus on growing and running your business, so we take care of managing your website, allowing you more breathing space to give your business the attention it deserves. We keep your site secure and up to date, and bring together a team with formidable problem solving skills to tackle any WordPress issues or challenges.

More streamlined for your business

WordPress started life as an open source blogging platform, first released in 2003 by its founders, Matt Mullenweg and Mike Little. Since then it has grown into a mature content management system, used as a business website platform by a diverse range of business owners, from solopreneurs to Fortune 500 companies, and every type of business and organization in between.

At the risk of sounding geeky, WordPress brings together HTML, CSS and Javascript, with PHP server-side scripting, in an ever evolving back end that aims to make the front end more useful and streamlined for business, in the constantly growing and changing online ecosystem.

We update WordPress plugins, themes and core software weekly, to keep your site secure and running smoothly.

Plugin updates

Plugins are like apps that are installed on your WordPress site to add specific functionality. Plugin developers provide software updates of their plugins from time to time, in order to improve functionality, fix problems, and to keep their plugins aligned with the latest improvements in WordPress. And very importantly, keeping plugins up to date helps to close security vulnerabilities in older versions of the plugin, that may be exploited by hackers! Sometimes plugins can conflict with each other, causing issues on your site, so managing the update process correctly is key to keeping your site running smoothly.

Theme updates

A WordPress theme is the template your website is based on, giving your site a streamlined design framework, and sometimes adding additional functionality. Keeping your theme up to date may offer design improvements, and ensures that it can take advantage of the latest WordPress core improvements, as well as keeping it secure.

WordPress core software

WordPress is constantly evolving – there are regular updates, and from time to time large upgrades that need to be carefully managed.

Website backups are critical, for a few reasons.

If something goes wrong with your website – like a plugin conflict, and suddenly things just don’t look or work right, you can restore your site to a recent, fully functioning backup. Then you have some breathing space to evaluate the issue and resolve it without breaking your site again.

If you have made a bunch of changes, and you’re not happy with them, you can restore a backup, and be back where you were.  If you simply want to revert to a previous version of a single post or page, there is an even simpler way to do this – use WordPress page or post revision history to step your page or post back in time.

Backups can help if you’re hacked!

A lot can be done to prevent hacking: a secure server, your SSL certificate, security plugins, and most importantly, regular updates and maintenance! But even the most secure sites are sometimes targeted by hackers. If you have daily backups in place, you can revert to a pre-hacked version of your site, as long as you have not let it go unmaintained for a long period of time.

Do backups the right way

Here at Potion Web Studio, we offer automated daily backups with all our maintenance plans, with the option of even more frequent backups (hourly) if you have a really active site, like a WooCommerce shopping site, and transactions are happening frequently. It’s really important to understand that when you back up your WordPress site correctly, it means you’re backing up more than just the content – you should be backing up all the WordPress files and the database, which includes the whole structure of the site, along with all its functionality. Not sure how to do this? We can automate it for you.

Can your site can be quickly and easily restored?

The proof of a good backup process is whether your site can be quickly and easily restored. If anything goes wrong with your website, you want peace of mind, knowing that you have a recent backup in place that can easily be restored. At Potion Web Studio, we have put that to the test many, many times, and that’s the true test of a good backup process.

We constantly monitor your website for security and uptime, and our pro tools improve the overall security of your site. While it’s impossible for humans to keep an eye on any site all the time, we have the best tools in place that do this for us, and alert us to any issues, whether it’s downtime, slow server response, security issues, or out of date plugins and themes.

We understand that your website is a key component of your business, so we place a lot of importance on keeping an eye on it, to make sure it’s reliably working for you.

Send us your content or edit requests. Our WordPress experts and design talent will ensure it looks good and works properly. With more than 15 years design experience, and more than 10 years WordPress experience, we make sure it’s done right, whether it’s a simple content update, new content, layout or new functionality. Everything we do is underpinned by strategic brand thinking, and how you need to communicate to your website visitors.

We send you regular web maintenance reports and keep you in the loop about your website updates and stats. We understand how important it is that you are kept in the loop about your site, and our monthly reports communicate your site stats and updates that we’ve done. Communication is important to us in building lasting client relationships.

We build in the tools you need to integrate your website with social media, SEO and to capture leads for your email list. A website can be way more than just an online presence. Use it as a marketing tool to grow and leverage your business. There are over 50,000 free plugins for WordPress that can add functionality to your website, and thousand more premium plugins. Add plugins for lead capture, social media sharing, SEO, events, membership, live chat, turn your site into an ecommerce store, and much, much more. Talk to us about your needs, and we can suggest the tools to make it happen.

We offer competitive rates for WordPress web hosting on fast, secure servers – a reliable, affordable option for your WordPress site. From simple sites to sites with a lot of web traffic, busy ecommerce sites, membership sites and more.

Talk to us about the best hosting option for your website.

Need a new logo for your website? New logo design starts at just $650, or modernize your old logo for $375. Check out some logo designs in our portfolio.

Your logo is an anchor for your brand. It should look crisp and professional, and represent your brand identity in a memorable, authentic way. Logos range from simple but unique typography, to icon symbols and illustrative representations, depending on your brand personality and your target audience. Make your company easily identifiable with a strong brand mark, that is consistent across all your brand and marketing communication elements.

With more than 15 years experience in designing logos and brand identities, we have worked on big brands like Apple, Colgate, Harry Potter, BMW, Landrover and many more. We understand what it takes to make your logo unique and memorable.
So if you are building or updating your website, this is the perfect time to consider creating or refreshing your logo. See some examples of our recent logo designs here.

We design and build WordPress websites for your unique requirements, and how people will use your site. Check out our portfolio.

We have been building WordPress websites for more than 10 years. We guide you through the process, from discussing and defining the brief, to designing, coding and launching your WordPress site. Understanding who your business goals, your target audience and how they will use your site, are key to creating a website that serves your audience and helps grow your business.

We create beautiful, affordable WordPress websites which we integrate with SEO, social media and email marketing, so your website becomes a powerful marketing tool. With Web Design, Hosting, Maintenance, and a complete range of Graphic Design services, choose just what you need to get it done and grow your business.

Once your site is built, we offer ongoing maintenance to keep your site secure and updated.

See some of our recent web design projects here, and what our clients say here.